Sweepstakes have grown in popularity as a means of engaging customers, creating buzz, giving away products or services, and increasing brand exposure. Affiliate programs offer a great way for bloggers and affiliates to promote these contests without the affiliate needing to invest in the prizes or take on the responsibility of running the sweepstakes themselves.
This is without a doubt one of the best ways for affiliates to make money because you will receive commissions on every sign-up (lead) that you generate. In this blog post, we will explain what sweepstakes are and the benefits of sweepstake affiliate programs. In addition, we will look at 15 of the best sweepstakes affiliate programs that will add some sparks to your affiliate marketing efforts.
What Are Sweepstakes Networks?
Sweepstakes affiliate networks are essentially lead-generation networks. They offer prizes to incentivize a person to provide some basic details to enter the draw to stand a chance of winning a prize.
Sweepstakes are a great way to monetize your website, blog, and social media channels by getting your audience excited with contests. Some affiliates focus purely on sweepstakes offers and use paid traffic sources, which when done effectively and efficiently, can be highly lucrative.
By partnering with a reputable affiliate network, you can gain access to dozens or even hundreds of high-quality sweepstakes offers. This allows you to make lots of dollars on a wide variety of prizes, including cash, electronics, and even vacations.
The best sweepstakes affiliate programs offer competitive commission rates, reliable payments, and a wide selection of competitions. They also provide resources to help you promote their offers effectively.
Here are some steps to join a sweepstake affiliate network:
- Find a reputable network. There are many networks out there, but not all of them are created equal. Do some research to find a network that is well-established and has a good reputation.
- Apply to the network. Once you’ve found a good network, the next step is to apply to be a part of it. This usually involves filling out an online application and providing some basic information about your website or blog.
- Start promoting products. Once you’ve been approved by the network, you can start promoting sweepstakes offers from the network. You will be given a unique URL to use to send your visitors to where they will see the promotion. You will be paid a commission when a visitor opts into a sweepstakes promotion.
Joining a sweepstake network is a great way to earn and by taking these simple steps, you can get started today and start earning money promoting sweepstake offers right away!
How Does Sweepstake Affiliate Marketing Work?
Sweepstake marketing is a type of affiliate marketing where affiliates promote sweepstakes and earn commissions for every new signup they refer.
The purpose of these sweepstakes and contests for the advertiser is to collect leads that they will then promote other offers to in order to monetize the leads. People enter sweepstakes with the hope of winning a prize.
It’s a simple concept: You sign up to be an affiliate for a sweepstakes affiliate program or network and promote their giveaways to your audience. When someone enters the sweepstakes through your link, you get paid.
The amount you can earn per referral depends on the specific offer you’re promoting, but it’s typically a few dollars per lead. It is irrelevant whether your leads win a prize or not, so long as they meet the predefined criteria, you will get paid. Commissions can add up quickly if you’re able to refer a lot of people.
What to Look For In a Sweepstakes Affiliate Program?
When looking for a sweepstakes affiliate program, there are a few things to keep in mind. First, you want to make sure that the program offers a wide range of sweepstakes. In this way, you can find the best ones that will resonate with your audience.
Second, you want to make sure that the program is easy to use, i.e., their platform, offers, tracking, and tools work well and are intuitive. You don’t want to spend hours trying to figure out how things work and how well your campaigns are performing.
Third, you want to make sure that the program offers good customer support. If you have any questions or problems, you want to be able to contact someone who can help you.
Finally, you want to make sure that the program or network is reputable and has a good reputation. There are scam networks out there that will not compensate you for all your leads. If a platform has a bad reputation, it’s likely because they have scammed people in the past.
1. What are the different types of Sweepstakes offers?
Sweepstakes affiliate marketing is a specialized niche with its own lingo. Understanding the different offers is vital for success. Here are some of the most popular terms you will come across:
- SOI (Single Opt-In) – These are the simplest offers where your referral only needs to enter some very basic information to enter the sweepstakes such as providing filling in a form or submitting their email address. Upon completing that single action, you qualify for a commission. Due to the low qualification criteria, SOI offers are generally the lowest paying.
- DOI (Double Opt-In) – Once your referral has supplied for example their email address, they might still need to confirm their email address by clicking on a link in a welcome email. The double-opt qualifies leads more but these extra action steps result in fewer leads but there are higher payouts to compensate for this.
- CC Submit – With this type of offer, your referral will need to enter their credit card information. With some offers, the card may be charged an entry fee. CC submit offers are the most difficult to convert. These offers pay well, but if you’re just a beginner with Sweepstakes offers, wait till you gain experience with SOI and DOI before attempting CC submit.
2. What are some pros and cons of sweepstakes affiliate networks?
There are a few pros and cons to consider when it comes to joining a sweepstake affiliate network.
- On the plus side, you can potentially earn a commission on every sweepstake entry that your referrals make. This can add up to a lot of money if you have a large amount of traffic who enter sweepstakes.
- Additionally, most networks provide helpful resources and support to their affiliates, so you can get started quickly and easily.
- On the downside, however, your earnings will be dependent on the quantity and quality of your referrals. If there are lots of duplicate entries, your earnings will be limited as sweepstakes networks remove duplicate and non-valid entries. Because there are hundreds of thousands of affiliates promoting sweepstakes offers, it is very common for duplicates to occur.
- Sweepstakes offers have lower payouts than general CPA offers, so you need volume to earn well, but it means you need to manage your campaign ROI extremely closely, especially when using paid traffic sources.
3. Which sweepstakes offers work best?
When choosing sweepstakes offers, try to find those with prizes that have hype and are in demand. For example, if there is an iPhone giveaway for the latest iPhone this will be a hot item that everyone wants. Also, look for news and seasonal events that you can leverage for example if Christmas is coming up, find offers that relate to Christmas, or you can even package your marketing content. In other words, you could take a gift-voucher giveaway and pitch it so that the person entering can use it for their Christmas shopping.
Choosing the best sweepstakes offer is just one piece of the puzzle because your traffic sources and marketing content will play a huge factor in how well they work for you. Just because an offer works well for one affiliate, it doesn’t guarantee success for you.
The bottom line is the best sweepstakes offers are those that deliver the best results for you. As with all performance marketing, you need to be testing offers, different marketing approaches, and content constantly to find what works and where you need to focus your optimization.
4. What traffic sources work best for sweepstakes offers?
There are plenty of traffic sources that work really well with sweepstakes offers. Here are some of the top performers:
- Pop Traffic (Pop-ups, Pop-unders, Pop tabs, Exit pops)
- Push Notifications
- Email Marketing
- Social Media (Just be sure to check the T&Cs regarding sweepstakes)
- Domain Traffic
- Chat-bot Traffic
5. Is sweepstakes affiliate marketing profitable?
It can be! In fact, it can be highly lucrative and even though you only earn a couple of dollars per lead (if you are lucky), when you are driving thousands of hundreds of new leads every day this can start adding up. Just remember that sweepstakes marketing is essentially lead generation, and millions of companies want leads, so there is always a demand for quality leads. However, it is important to note that to become successful and profitable with affiliate sweepstakes marketing takes time, effort, and a clear strategy.
Top Sweepstakes Affiliate Networks
One of the most common and effective ways to make money online is through affiliate marketing. Affiliate marketing is a type of performance-based marketing where a company compensates an affiliate for each visitor or customer brought to the company as a result of the affiliate’s marketing efforts.
There are several types of affiliate programs, but sweepstakes affiliate programs are one of the most popular. Sweepstakes affiliates offer online sweepstakes and contests in exchange for a commission on each registration.
15 Top Sweepstakes Affiliate Networks to Join:
WhiteMobi is a performance marketing network that provides affiliates with access to advertisers in multiple verticals. They are focused on connecting top affiliates with the advertisers who pay the maximum for their traffic. They offer publishers a range of advanced features and support tools including custom creatives for each campaign, geo-targeting, device targeting, and retargeting.
“We are specialized in Adult offers and Dating, Sweepstakes, Health and Beauty, lead generation, and mobile content”.
- Personalized Help – Affiliate managers assist you in getting the most out of your traffic sources
- Top Unique Offers – over 2000 offers including sweepstakes offers to promote
- Easy signup and rapid approval – Start promoting and earning in only a few clicks
- Cutting-Edge Marketing Tools – Save time with monetization solutions
- Monetization of mobile and desktop traffic – High conversions for all traffic sources
Alfaleads provides affiliates with high-quality campaigns, including a wide range of verticals such as finance, dating, sweepstakes, casino, eCommerce, and many more. They aim to provide affiliates with the highest quality in service, support, and conversion rates. They offer some of the most competitive rates in the industry and pay out commissions weekly via wire transfer or other preferred payment options.
“Our goal is to make your work as simple as possible through one-of-a-kind innovative technology, targeted campaigns, and an experienced team.”
- Assistance and guidance – Fast and professional support 24/7
- Personal terms of cooperation -Tailored deals to meet your needs
- Large range of offers – Plenty of high-converting sweepstakes offers to promote
- Weekly payment – Get paid on time, every week.
- Smartlinks – Extract the maximum from your traffic with auto-optimizing Smartlinks
3. Big Bang Ads
When it comes to single-opt in lead generation, Big Bang Ads is a strong contender. These guys specialize in single-opt-in sweepstakes offers. You will not find anything but lead generation campaigns, and best of all, their sweepstakes campaigns are all their own SOI offers. Big Bang Ads has been specializing in this niche for over 2 decades.
Through their global reach, sweepstakes affiliates can target more than 20 countries. To make sure you earn the maximum from your traffic, Big Bang Ads offers auto-redirects to the most relevant offer. Pick from hundreds of creatives for desktop and mobile for superb conversion rates.
Big Bang Ads Statement:
” Through a service-oriented, open approach and the use of cutting-edge technology, our team aims to provide outstanding results for our customers.”
- Helpful Affiliate Managers – Tap into the knowledge and experience of your dedicated affiliate manager
- Most Traffic Accepted – Almost all types of traffic are accepted. No incentivized traffic, brand bidding, co-reg, or SMS.
- Huge Creative Library – Accelerate your marketing with the professional and optimized creatives available.
If you have been in the affiliate space for even a short amount of time, you will have come across the name MaxBounty. MaxBounty has been shaping the affiliate and performance marketing industry since 2004. Amongst their most lucrative niches, they have many Sweepstakes offers that perform exceptionally well.
A key differentiator for MaxBounty is their performance optimization technology that accelerates affiliate success. MaxBounty is constantly innovating, and this is reflected by the fact they were named the #1 CPA Network in 2021 by OfferVault.
“As an originator, we’ve not only adapted to performance marketing’s continual evolution, we’ve influenced its direction. We also know that experience means nothing if it’s not accompanied by present-day proficiency. That’s why we remain dedicated to developing and perfecting our network’s features on a daily basis.
- Global Reach – Choose from loads of international sweepstakes offers
- Guaranteed Payments – MaxBounty guarantees you will be paid on time every week.
- Performance Bonuses – Top affiliates get rewarded even more
The TraffCore Affiliate Network is an experienced affiliate network that covers various niches including sweepstakes that will help you to make money from your traffic. They pay affiliates daily, with no minimum payout, allowing them to grow their affiliate business and make a nice profit. They have over 10,000 offers and they allow all types of traffic!
What is interesting about TraffCore is they promote itself as a marketing Smartlink platform. The Smartlinks they provide use AI to analyze your referrals based on their GEO, device, operating system, and so on, to show your traffic the most targeted offers. And, as we know, the more targeted an offer, the higher the conversion rate.
“Our affiliate program gives you many benefits such as – Daily payouts; – Unlimited caps; – $1 minimum payouts; – No commission for withdrawal”
- Daily Rewards – Performing affiliate partners can look forward to extra rewards
- Smartlink Technologies – AI tools to squeeze every drop of value from your traffic
- Powerful Platform – The affiliate dashboard is intuitive and provides access to everything you need
- All Traffic Types – All traffic kinds are accepted
- Global Coverage – Opportunities to expand and scale your marketing to all corners of the globe
Paysale is a leading performance affiliate marketing, aimed to help online merchants and publishers find the most effective way to grow their businesses. They offer multiple verticals such as sweepstakes, dating, e-commerce, and travel.
Paysale really embraces technology and provides a plethora of technical solutions for advertisers and publishers to use, to enhance performance. With over 1000 offers for almost 100 countries, Paysale is a sweepstakes network that should be on your list.
“We work with high-converting offers in the industry. Our network has a solid reputation, and we have trusted and long-term relationships with publishers in multiple verticals”.
- Plenty to Promote – Numerous international offers including sweepstakes
- Helpful Support Staff – Take advantage of skilled and experienced affiliate managers that want to help
- Regular Payments – Receive payments every week
- Smartlinks – Make your campaigns work for you with less effort
AdsEmpire is a specialized affiliate network that works across a range of niches including sweepstakes. You can make some substantial money because they have special deals from direct advertisers with excellent EPCs! In 2021, they won the AGS Best Marketing Solution Provider of the Year award.
Utilizing their cutting-edge Smartlink Technology, you can monetize even more of your visitors and guarantee that you consistently earn the highest commissions. Without a doubt, you’ll like this affiliate network!
“Combining a wide number of affiliate websites with cutting-edge monitoring technology that enables us to measure clicks and commissions in real-time from all over the world will help us achieve this goal. This implies that you may maximize the amount of money you can make from your traffic.”
- Extra Rewards – Earn additional bonuses based on performance
- Exclusive and Direct Offers – Plenty of sweepstakes offers you won’t find anywhere else
- Advanced Smartlink Technology – Achieve more with less effort
- Weekly/Monthly payouts – Choose the payout structure that suits your business
- Accurate Reporting – The in-house tracking platform provides detailed and accurate tracking
- Variety of LPs – Pick from a suite of optimized landing pages that convert like crazy
8. Rainmaker Network
Get ready for the commissions to rain down on you when you join Rainmaker Network. This performance marketing network is a strong contender in the Sweepstakes niche and boasts 2000+ affiliate offers to choose from.
Rainmaker only has direct offers, which means fewer middlemen to share the revenues, so you can bank on earning more. Extend your reach with hundreds of international campaigns, so you can scale and maximize your traffic.
Ready to kick-start your SOI, DOI, CC submit, survey, and coupon campaigns? Join Rainmaker Network and start earning with the hottest sweepstakes offers.
Rainmaker Network Statement:
“No matter what your goal is, you can count on us. Impossible targets and requirements? We will strive to make it happen and satisfy your needs.”
- Traffic Diversity – All types of traffic are accepted
- Plenty Earnings Models – Choose CPC, CPA, CPL, CPI, and others to match your needs
- Exclusive Offers – All offers are in-house to give you that extra edge over the masses
9. Reflex Affiliates
To become a successful sweepstakes affiliate you need the right affiliate program to partner with, especially when trying to break into this lucrative but highly competitive niche. Reflex Affiliates is very much focused on providing personalized support to their affiliates.
A big advantage of Reflect Affiliates is that their offers are all in-house exclusives, so these offers have been given extra attention to deliver results. Plus, these offers can’t be found on all the big networks which would just create more competition for you.
Reflex Affiliates Statement:
“Combining high conversion ratios and high payouts. Our experience, our large reach, and high-quality traffic allow us to negotiate the best payouts from top converting offers.”
- Solid Track Record – Reflex Affiliates has paid out of $100m in commissions
- Flexible Payments – Get paid biweekly or monthly
- Lots of Payment Options – PayPal, Wire, and Crypto
AdWork Media is a global Performance Marketing Network that has won numerous awards. This is not just another affiliate network with all the basic tools. AdWork Media invests heavily in its proprietary platform by building innovative and unique tools for publishers to reap the maximum rewards.
AdWork Media boats 2,500+ offers for the US and other global opportunities. As a Sweepstakes affiliate you can pick and choose from simple email submit campaigns through to downloads, mobile CPI, trials, and more. Backed with performance bonuses and great support, AdWork Media is one of the best sweepstakes affiliate networks.
“At AdWork we believe in building long-term relationships with publishers. With our advanced solutions for content locking and monetization, we enable online publishers to maximize their traffic’s earnings.”
- Top Converting Offers – Pick from thousands of offers to promote
- Powerful Tools – Access a range of powerful marketing tools
- Worldwide Reach – Maximize your global traffic
- Performance Bonuses – Boost your commissions by being a top performer
Algo-Affiliates is a performance-based affiliate network that provides access to thousands of high EPC affiliate offers in many verticals as well as sweepstakes. We work with affiliates and content creators of all sizes.
Each affiliate offer and campaign has been tested and optimized to ensure our affiliates convert more and earn more. We welcome Sweepstakes affiliates and have loads of sweepstakes offers with some of the highest payouts in the industry.
Our super intuitive platform is easy to use, plus Algo Affiliate Smartlinks take the “heavy-lifting” out of optimizing your campaigns. Algo Affiliates Network offers tailored deals, on-time payouts, and most importantly, professional affiliate managers are highly skilled and always ready to help.
“Our mission is to provide affiliates with tools and education as well as a direct way to interact with merchants, delivering more transparency into the payouts process, providing higher commissions and a better overall experience”
- Optimized Offers – Pick from the range of sweepstakes offers that are all perfectly optimized
- High Conversion Rates – Enjoy some of the highest conversions rates
- Prompt Payments – You always get paid on time
- Smartlinks – AI-powered Smartlinks extract the maximum value from traffic
- Excellent Customer Service – Experienced and knowledgeable affiliate managers
12.The Lead Wolves
Join the Lead Wolves pack, and you will gain access to some of the best converting Sweepstakes offers. This performance marketing network really goes to extreme lengths for its affiliate by providing loads of custom and exclusive offers you won’t find elsewhere.
The tracking system uses Everflow so you can rest assured that every click and conversion is accurately tracked. The team behind The Lead Wolves has extensive experience, including having worked as affiliates and advertisers, so they know the ins and outs and are ready to share their knowledge with their partners.
To sweeten the deal, even more, there is a unique bonus program with exclusive benefits for those loyal wolves (publishers) who prove their worth.
The Lead Wolves Statement:
” Wolves are a symbol of courage, strength, loyalty, instinct, and success at hunting. Wolves are social animals that live in groups, Wolf Packs. The biggest force of wolves is the fact that they belong to a pack that has their back and helps them to achieve their goals. They reflect sharp intelligence in dealing with important matters and this is exactly how we approach our work as well. ”
- 1,500+ Offers – Dive into a massive choice of sweepstakes offers
- Personal Support – Take advantage of the knowledge and experience of the affiliate managers
- Highly Active Social Media – Stay connected and up to date on the latest campaigns, news, and offers to stay ahead of the pack
lemonads is an affiliate network that has really established a name for itself. If you’re new to the world of affiliate marketing, lemonads will coach you so that everyone wins.
lemonads works with bloggers, mass media, influencers, review sites, and content creators to monetize their traffic with high-paying affiliate offers. Their platform has been built based on feedback from publishers, so it includes all the tools you need and more, and if you need help, their support team is excellent.
If you want to break into the lucrative sweepstakes arena or are ready to scale up your sweepstakes affiliate business, you will want to check out lemonads.
“With 10+ years of worldwide experience, we have built a dynamic and constantly growing company, with hard-working people driven by strong values that we believe in and fight for. We are more than just another affiliate program; we are the Future of Affiliate Marketing.”
- Real-time Statistics – Track your campaigns in real-time from click to conversion
- SmartTools – A selection of tools to help publishers achieve
- Exclusive Offers – Enjoy access to Sweepstakes offers you will not find anywhere else
Gold Lead is an affiliate network that focuses heavily on sweepstakes offers and is powered by Adscompass. Gold Lead is extremely flexible in terms of traffic sources and allows almost all types. This is ideal for sweepstakes affiliates that want to use diversified traffic sources that many other networks don’t accept.
Another big perk of Gold Lead is they provide free apps for webmasters and daily payouts with a low threshold of just $50.
Gold Lead Statement:
” We are a team of professionals with a long experience in Affiliate marketing. We know the offers that convert the best and add them for you. ”
- Lots of High-Quality Offers – Choose from plenty of top sweepstakes campaigns
- Awesome Affiliate Portal – The in-house platform provides everything you need fast and easily
- Fast Payments – Approved affiliates can get paid daily
MyLead is a professional affiliate network that offers a wide product portfolio, advanced and efficient technologies, as well as a powerful affiliate management system. They provide high-paying affiliate programs for different industries and verticals.
Where MyLead really shines is its Sweepstakes, lotteries, and contests. There are thousands of offers to promote with giveaways like gift cards, PS5, chocolate hampers, vacations, flights, and many more.
Something that really stands out on the MyLead site is you can preview all their offers before even signing up. Well done to MyLead for this because 99% of affiliate programs are very elusive in revealing much until you join.
“We offer our publishers the easiest and fastest way to earn money by just adding links or banners on their website. We are working hard to provide you with the best tools, which will help you make more money”
- Massive Range – Choose from thousands of affiliate programs with a plethora of products and offers
- Amazing Blog & Forum – Leverage the learning opportunities and earn more
- Support Mechanism For Publishers – Free e-books and support
Tips for Maximizing Earning Potential as a Sweepstakes Affiliate
Now that you know about the different available sweepstakes affiliate programs, it’s time to start thinking about how you can maximize your earning potential.
Here are a few tips:
- Sign up for more than one program. In this way, you’ll have a greater chance of making sales and earning commissions.
- Promote sweepstakes on your website, blog, and social media platforms. Make sure to share them with your followers and fans!
- Write helpful blog posts or articles about sweepstakes and how to enter them. This will help you attract new visitors and potential customers.
- Use targeted advertising to reach people who are likely to be interested in entering the sweepstakes.
- Stay up to date on the latest sweepstakes news and trends. This will help you come up with fresh ideas for promoting them.
In short, there are a ton of great sweepstakes affiliate programs out there to join, and this is just a small sampling of the best. If you’re looking to get started in the affiliate marketing world, or if you’re just looking to add some new programs to your lineup, these are all great options.
Do your research and find the programs that are the best fit for you and your audience, and then get started promoting them. With a little effort, you can start earning a great income from these programs.